This administrative measure will be the major regulatory reference for health food and FSMP advertising in future. The advertisement of food for special medical purposes targeted at 0 to 12-month-old infants is prohibited.
On Mar. 13, 2019, China SAMR opened the draft of Administrative Measures for Advertisement of Drug, Medical Devices, Health Food, and Food for Special Medical Purposes (FSMP) to public feedback. The public consultation period will end on Apr. 12, 2019.
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China Consults on Administrative Measures for Health Food, FSMP, Drug and Medical Device Advertising
China Promulgates Interim Administrative Measures for Health Food, FSMP, Drug and Medical Device Advertising
Second Draft of Advertising Measures of Health Food, FSMP, Medicines and Medical Devices under Consultation
