Food Compliance
Intelligence & Solutions

Application of Superfood Ingredients in China and Regulatory Requirements

$ 59 premium members free
Lennie Tao
Tuesday , 27th Oct 2020
ChemLinked
Background

The concept of "superfood" is going viral in Western countries. Now, this trend has spread to China. In recent years, the industry has increased the application of superfood ingredients in foods and welcomes many new entrants such as Oatly, Nestlé's nesQino, etc. In addition, the outbreak of COVID-2019 also stimulates people's desire for healthier and nutrient-rich foods, which is considered as an opportunity to develop and promote such products.

In this webinar, ChemLinked will take seven popular superfood ingredients as examples and help overseas enterprises understand their application in the market (i.e., whether it can be used in ordinary food, health food or not, etc.), market performance, and regulatory requirements in China. Case studies about popular superfood products will also be given.

Contents

1. Introduction of Superfoods

2. Market performance of seven most popular superfood ingredients in China

  • Quinoa

  • Oat

  • Blueberry

  • Chia seeds

  • Flaxseeds

  • Alga

  • Goji berry

3. Application of each ingredient in the market and regulatory requirements

4. Case Studies of popular products

5. Requirements of labeling and advertising

Contact Information

If you have any questions about this webinar, please contact us at:

EMAIL: food@chemlinked.com

TEL: +86 571 8609 4444

Speaker
  • ChemLinked Regulatory Analyst
    Lennie Tao is a food regulatory analyst working at ChemLinked. Her broad experience in the food sector in China has afforded her unique insights on key areas, including dairy, infant formula and health food. She is a regular attendee of China special food training forums and has delivered speeches in industry conferences, workshops held by embassies, consulates and agencies (e.g. Usapang Exports held by the Philippine Department of Trade and Industry in 2021), etc. Email: lennie@chemlinked.com