Due to the growing awareness of environmental protection, animal welfare, human health and consideration on food supply, people nowadays are shifting their eating habits and prefer to food healthy as well as delicious. As plant-based meat is made from plant protein while has meat texture and taste, it is being increasingly popular in the global. The plant-based meat market also keeps growing in Japan starting from 2019.
This webinar aims to interpret plant-based meat in Japan, including its current market situation, as well as the government’s regulatory plans for plant-based products. It will offer a preliminary overview for those enterprises who want to enter the market.