2020 China Double 11 E-commerce Shopping Gala Insights

2020 China Double 11 E-commerce Shopping Gala Insights

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Basic Information
  • Author:Shine Hu / Ye Chen / Chris Wang / Jon Rafn Oddsson
  • Pages:30
    Format:Electronic Edition (Adobe PDF)
    Language:EN
  • Publish Date:Nov 20, 2020
    Last Updated On:Nov 20, 2020
     
Background

Double 11 also known as “Singles’ Day” is the largest e-commerce shopping sales festival in China. It sees records broken every year and is a good opportunity for global enterprises to understand the latest consumer and market trends in China.

This report provides a profound insight into the 2020 China Double 11 E-commerce Shopping Spree, involving the overall performance, sales analysis and etc.

Contents

Part 1 overall performance

Part 2 sales analysis-food

Part 3 sales analysis-beauty & care

Part 4 surging brands to watch

Part 5 implications beyond sales