Katniss Fang is a senior branding and operation specialist of Shanghai ProMassey Management Consulting Co., Ltd. She has worked with all of China's top 3 e-commerce companies and has developed successful China market brand strategies and marketing plans for several large multinational companies. Katniss has deep insight into Chinese e-commerce management and focuses on providing comprehensive operation plans to help brands achieve sales.
Severus is the BD manager of the Food & FCM Division in REACH24H. Severus holds a Bachelor of Science in Bioengineering and Master of Food Engineering. Severus is the main person responsible for infant formula, FSMP and health foods technical cases. Severus has a proven track record of understanding client requirements and is capable of building highly effective customer relationships.
Elyse Chen obtained a Master’s degree in food science from China Agricultural University and has an in-depth understanding of Chinese health food regulations. 7 years working experience in health food registration and filing has made Elyse an expert in this area. Up to now she has taken charge of more than 50 health food registration and filing cases and assisted multiple enterprises to successfully enter the Chinese market.
Noora graduated from Zhejiang University with a master’s degree and is an expert in China’s pet food and pesticide sector. She has spent years analyzing feed policy and China’s pet food market, and has a deep understanding of Chinese pet food regulations, registration requirements and the overall market environment. She has extensive knowledge and expertise in imported pet food registration.