Hedy is an experienced cosmetic regulatory analyst in the ChemLinked team. She focuses on tracking, analyzing and interpreting the latest cosmetic regulatory and market changes in China, Indonesia, Vietnam and the rest of the Asia Pacific area. With in-depth understanding of cosmetics regulations, she attended various industry conferences, presented several speeches and often been interviewed by well-known cosmetics industry media. Area of expertise: China cosmetic import compliance, pre-market approval procedures, animal testing, Indonesia cosmetics halal certification and Vietnam cosmetics compliance.

Shine Hu graduated with two masters of English translating and interpreting from Macquarie University and Wuhan University. She previously worked at Xinhuanet, the official portal of Xinhua News Agency and reported China economy and business updates and now work for ChemLinked Market Team. She mainly focuses on market updates of imported consumer products in China and has published a quite number of market analysis articles on the website & involved in several customized research projects. Areas of expertise: dairy, infant formula, cosmetics, health food, maternal and infant nutrition.

Ye Chen graduated from University College London with a master's degree and now works as a research analyst with ChemLinked Market Team. She mainly tracks the latest market changes about imported consumer goods in China and the rest of the Asia Pacific area and has published many market analysis articles on the website & provided customized consulting services for clients. Her research and opinions are often quoted by other overseas and domestic media. Areas of expertise: cosmetics, DTC brands, CBD, clean beauty, marketing strategies, fashionable trends, perfume, luxury products.

Paul is a China market access expert with comprehensive knowledge of Chinese trade policy, legislation, regulation and national standards. Extensive experience in setting up companies in China, developing e-commerce retail (wechat, tmall etc.), crossborder e-commerce (CBEC). He has written or contributed to over 4000 publications on Chinese trade policy, market analysis, regulatory insights etc.

Before setting up her own consulting firms, she worked for Health Sciences Authority (HSA) Singapore as Regulatory Consultant/Acting Deputy Director for Complementary Health Product Branch (CHPB). She has gained insights of government thinking for regulating health products and skills for managing regulatory professional teams, scientific and regulatory database, as well as skills for professional cooperation and communication with government agencies and industry leaders at international, regional and local levels.

Lorraine T.S. Li is a specialist in Korean Chemical acts, Imported Food Act, Food code, Cosmetic Act, cosmetics standards, and other supporting regulations. She focuses on the research and analysis of the regulatory compliance of Korean Food, Cosmetics, and Chemical industry. She provides numerous News and Articles on Korean laws and ordinances of chemical, food, and cosmetics to help clients remove the regulatory barriers.

Yilia is head editor of Chemlinked food portal and also an experienced food regulation analyst at REACH24h Consulting Group. Her broad experience in the food sector in China has afforded her unique insight on key areas including CBEC, dairy products, infant formula and health food. She is recognized as a knowledgeable expert in food regulation sector and has delivered speeches in multiple industry conferences such as Dairy Asia Pacific Summit 2018.

Expertise from the functional food market insights in Japan, China and South Korea, Wang is now the vice president and the secretary-general of the Committee of Health Care Consultation, China Health Care Association, and the vice-chairman of China-Japan Health Food Friendship Association.

Lennie Tao is a food regulatory affairs news editor working at ChemLinked. She graduated from Sichuan International Studies University with a master's degree. Lennie has a vast array of experience and is a regular attendee of China special food training programs and forums. Lennie has a broad range of experience in the food sector, and also has a great understanding of China infant formula regulatory requirements and China health food regulatory requirements.

Expertise in Chinese food regulations and import issues and with insights into the market, especially in those sectors: dairy products, baby foods, beverages, health and nutrition foods.