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Four Possible Pathways to Steer China CBEC Regulatory Reform

Recent regulatory reform, industry movement, consumer feedback and market activity help predict four major possible pathways for regulatory of CBEC trade over the next several years including 1) formation of a new regulation and/or regulatory body 2) public education programs 3) supply chain digitalization 4) data sharing.

One of the hotly debated issues in this China’s 2017 national consumer rights day was the revelation that banned food products allegedly produced in irradiated areas of Japan were being sold in China. While the products in question have had sales suspended, this incident has underscored concerns related to the safety of goods traded through crossborder ecommerce, a trade mode that have seen staggering growth in recent years.

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