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Key Trends in Functional Foods & Beverages for 2019

From personalized nutrition plans to naturally healthy foods, consumers will pay a premium for products.

As brand owners, from Unilever and Danone down to the smallest and most entrepreneurial of startups, have found to their cost, no matter how smart your company is we are all at the mercy of trends. Our power to influence them is limited. Success comes from keeping an eye on the approaching waves, and if they’re right for your brand, catching them at the right time and successfully surfing them. 

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Anne Peng
Food Consultant at Reach24H Consulting Group
Expertise in Chinese food regulations and import issues and with insights into the market, especially in those sectors: dairy products, baby foods, beverages, health and nutrition foods.
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