Lithuanian police recently seized 18,000 boxes of counterfeit Aptamil milk powder (the equivalent of 11 tons) , triggering immediate investigation into its potential circulation in the Chinese market, a major destination of milk powder exported from Lithuania.
The confiscated milk powder were packaged in paper boxes, each weighing 600 grams and wrapped up in sliver colored inner packing. The total value was estimated to be around 240,000 Euro, or around 1.78 million Yuan. No information regarding their origin, total processed volume or presence in other countries have been released yet, as the investigation is still ongoing.
Aptamil is ubiquitous on China’s online shopping platforms, such as Taobao, Kaola and Mia, with over one thousand vendors currently selling it, some of whom peddling it as a “bestseller”.
Following this news, the mother company of Aptamil—Danone issued a quick statement, reassuring consumers that the packages of the faked milk powder are in German language and are not authorized for sale through official channels in China. Currently, there’s no information that indicate the problematic products have made their way into the Chinese market.
The market volume of foreign milk powder is colossal in China, with a powerful club of e-commerce platforms enabling Chinese consumers to purchase milk powder from any foreign markets but exposing them to various risks as well. Danone went on to recommend consumers to purchase Aptamil products through official windows such as the Aptamil flagship shop on Tmall, NUTRICIA oversea flagship shop and any other authorized third-party platform.