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NEWS
Chinese New Dairy Brands’ Growth Strategy
Mar 02, 2020
Chinese new dairy brands Adopt A Cow, Simple Love, and Lepur have grown fast and garnered viral attention online in recent years.
Chinese Mainland
Dairy
Marketing
NEWS
Wangbaobao: The Brand that Became Tmall’s Bestselling Cereal in Just 1 Year
Jan 17, 2020
Wangbaobao is a recently established Chinese cereal brand that started selling cereal-based food products on Tmall at the beginning of 2018.
Chinese Mainland
Convenience food
Marketing
MARKET
Forget Luckin. Starbucks’ Most Interesting China Competitor is HeyTea:Beverage Marketing Strategy in China
Aug 02, 2019
So Luckin Coffee has gone public and there are big questions about their revenue growth vs. operating losses. They are building an F&B business fast and aggressively against still unclear demand. But HeyTea is the Starbucks challenger I am keeping an eye on. They have long been referred to as the “Starbucks of tea”. And they have a big tailwind that neither Starbucks nor Luckin has – the fact that Chinese consumers really love tea. I recently visited a couple of HeyTea stores in Beijing and sat down with Joy Tan, the Chief of Staff at HeyTea. I came away with 6 reasons why HeyTea is worth following.
Chinese Mainland
Beverage
Marketing
MARKET
How to Connect With 85,000 Chinese Distributors
Jul 31, 2019
Finding the right local partner (distributors) to distribute your products is never easy and it is particularly true when it comes to China.
Chinese Mainland
Marketing
MARKET
A Crash Course in Making a Food Go Viral in China (Video)
Jan 17, 2019
Chinese Mainland
Prepackaged Food
Dairy
Marketing
Pre
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Featured
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China Food Additive Standard GB 2760-2024 Standard for Uses of Food Additives
GB 2760-2024 marks a significant chapter in China's regulatory approach to food additives, following the thorough groundwork laid by GB 2760-2014 and informed by drafts in subsequent years. The meticulous refinement process through drafts in 2017, 2021, and 2022 has led to this well-structured standard. Now, the GB 2760-2024 standard is ready for implementation, set to become effective on February 8, 2025, as the authoritative guide for food additive usage in China.
Global Halal Certification Requirements and Regulation Dynamics
Halal food refers to food products consistent with the Islamic doctrine, which is one of the most profitable and influential sectors of the global food industry. Currently, there is no unified Halal certification standard used globally. Certain details, such as the processing method, slaughtering procedure, labeling items, etc. are subject to different standards in different countries. To help remove the market access barriers and catch the market opportunities, ChemLinked collects contents related to halal certification and its regulation dynamics around the world.
Exclusive Interview A Deep Insight into Chinese Infant Formula Market's Now and Future
Many enterprises are eager to know if there are still opportunities in China’s infant formula market, and what strategies can be taken to revive the sales performance. ChemLinked interviewed Mr. Song Liang, a famous dairy expert in China, to share his unique insight on China’s infant formula industry.
MOST POPULAR
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[Updated] South Korea Designates Prohibited Ingredients in Foods
2
[Updated] Imported Foods Subject to Inspection Order in South Korea
3
China Unveils Food Additive Standard GB 2760-2024
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China Introduces 53 New GB Standards, with Food Additives, Food Contact Materials and Dairy Products Involved
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Global Food Regulation Highlights | February 2024
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