On the 1st of Jan 2015, Hong Kong Food and Health Bureau (FHB) consulted on a proposed regulatory framework on nutritional and health claims for infant formula, follow-up formula and prepackaged foods for Infants and Young Children (IYC) less than 36 months. Once finalized, it will be the first rule in HK regulating baby formula products claims.
The proposed regulation sets out with the following five principles:
Nutrition claims (i.e. nutrient content claims and nutrient comparative claims) should be prohibited in infant formula;
Reduction of disease risk claims should be prohibited in formula products and IYC foods;
Nutrition claims and nutrient function claims should be permitted in IYC
foods;
Nutrients or constituents permitted to be the subjects of claims should be of high importance to the health of infants and young children.
Nutrition and health claims should meet specific content conditions and health claims should be scientifically substantiated and have undergone credible evaluation process.
In mainland china, claim requirements for infant formula are prescribed in GB 10765, GB 10767, GB 7718 and GB 13432. In the latest version GB 13432-2013, which will come into force on 1 Jul 2015, nutrient content claim, nutrient comparative claim and nutrient function claim regarding essential nutrients on infant formula (0-6 months) will no longer allowed to be made.
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