Recently, plant-based meat headed by "soy meat" (made from soybeans) and "oats milk"(made from oats) are popular with many consumers for being considered more healthier and environmental friendly, and the market is gradually expanding. However, many labeling problems have risen correspondingly. To regulate the labeling of plant-based meat, CAA publicly answered questions related to product labeling of plant-based meat for the first time on August 20, 2021.
The followings are the key points of the Q&A published by CAA:
1. Plant-based Meat Product Name
If the product name of plant-based meat uses the expressions 「大豆肉」(soy meat) and「ノットミート」(not meat), consumers are likely to mistakenly perceive it as meat products. To avoid such misunderstandings, the label must also contain "no meat", "soybeans are used as raw material" or similar expressions that indicate raw materials. Foods that have the same concerns include oats milk, neo-butter, etc.
Product name | Concerns | Expression of raw materials |
Burger patties made with soybeans | Misunderstand it is made from 100% alternative meat |
|
Soy meat & 100% plant-based *Some food additives, including spice, are not plant-based. | Misunderstand that all raw materials including food additives are plant-based |
|
Oats milk | Misunderstand the product is milk and milk beverage |
|
Rice milk | ||
Next cheese | Misunderstand the product is cheese or butter |
|
Neo-butter | ||
Alternative fish | Misunderstand the product is a fish product |
|
Vegetable tunny | ||
Alternative tunny | ||
Bee free honey | Misunderstand the product is honey |
|
Even if the product names of imported alternative milk beverages or alternative butter are marked as “XX milk” and “XX butter” in English, some consumers may still misunderstand that they are dairy products. Therefore, adding additional statements such as “not milk or milk beverage” and “not dairy products” on the label is necessary.
2. Requirements for Raw Material’s Name
According to the Food Labeling Standards, the raw material’s name shall be displayed with its “most general name." For a food made from soybeans, you cannot label "alternative meat" or "soy meat" in the raw materials but should label them as "soybeans" or "processed soybeans."
Besides, for plant-based meat’s raw material whose name includes "meat" and "egg", cannot be regarded as a "general name".
3. Allergy Alert Label
Plant-based meat's alert labeling requirement is the same as that of generally processed foods. If a processed meat product manufactured on the same production line contains specific raw materials, the manufacturer shall thoroughly clean the production line to prevent unintentional contamination. However, when contamination can't be ruled out, a warning message such as "This product’s manufacturing factory also produces products containing XX (such as beef, etc.)" is required to be displayed on the label.
According to the Food Labeling Standards, the range of "eggs" that require food allergy labeling is chicken eggs and commonly used edible bird eggs such as duck eggs and quail eggs. Regarding plant-based eggs made with raw materials similar to eggs, if it does not use chicken egg and edible bird eggs such as duck egg and quail eggs, there is no need to label “egg” as an allergic ingredient. However, the operator can indicate on the label "XX used in this product contains ingredients similar to eggs. People who are allergic to eggs, please refrain from eating this product." as a reminder message.